BLACK MIRROR OR REALITY?

BLACK MIRROR OR REALITY?

Client: Netflix

For the smartphone generation the most unnerving thing about Black Mirror is just how plausible it is.

This campaign blurs the lines even further by exposing the public to a series of eerie, technology-based headlines. Some were real, some were based on Black Mirror plot lines, sparking conversation as well as paranoia across the nation.

The unbranded posters took over the tube station of London’s tech hub catching the nation off guard. A retail shop window display also appeared to show hundreds of people’s webcams being live streamed without their knowledge and webcam covers handed out to public labeled with the headline “Are you being watched?”.

Client: Netflix 

For the smartphone generation the most unnerving thing about Black Mirror is just how plausible it is.

This campaign blurs the lines even further by exposing the public to a series of eerie, technology-based headlines. Some were real, some were based on Black Mirror plot lines, sparking conversation as well as paranoia across the nation.

The unbranded posters took over the tube station of London’s tech hub catching the nation off guard. A retail shop window display also appeared to show hundreds of people’s webcams being live streamed without their knowledge and webcam covers handed out to public labeled with the headline “Are you being watched?”.

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