BRING
YOUR WAVE
ladbrokes
Our fourth and final instalment for Ladbrokes.
This time I had a partner in crime in co-creative, Sam Creedon.
The idea was simple enough, a Mexican wave that started incidentally then grew and grew.
True story: I snapped my bicep mid shoot and have the scar to prove it. Buy me a beer sometime and I’ll tell you how I did it.
